They're all highly rated and have great resale value.
Honda's small engines are some of the best on the market IMHO and most consumers would choose them- all things being equal.
Well, I don't share your opinion they are some of the best on the market. I certainly would not buy one - my Briggs' have never let me down after all these years. Honda has issues just like everyone else. And they duck their responsibility just like everyone else. Nothing great about anything they do.
Just because people think something is great (or buy it in large quantities) doesn't make it great...
The #1 beer in America is Bud Light, #2 is Coors Light, and #3 is Budweiser. Are all 3 of them great beers? Nope.
Wal-Mart is the #1 retailer in America - is it the best? Far From It!
McDonalts is the #1 food retailer in America - is it the best? Not on your life!