Diesel is always more feasible with large engines. Small diesels do exist but are heavier, more noisy, smelly and difficult to start than a small petrol unit and not suited to small applications. Fuel efficiency is not so important with a small mower but I notice that the Briggs & Statton use a lot more fuel than the same size Chinese engines. Diesel fuel is more expensive than petrol in the UK but often cheaper in parts of Europe. It has something to do with refining capacity I think. In theory diesel should be cheaper because it requires less refining but most of our fuel price is tax.
What we do use more and more is a fuel made from the waste oil from deep fryers in restaurants. This works well in diesel cars but they smell of potato chips. A lot of van drivers also buy and use fresh cooking oil because it is has no tax on it and some of our food stores sell it in 5 gallon drums. But the drivers are fined if it is found in their fuel tanks.
When I was in America this year folk were boasting if their cars could do 30 miles per gallon. Over here we look for one that does 50 or 60 miles per gallon, which is possible with a good diesel.