bertsmobile1
Lawn Royalty
- Joined
- Nov 29, 2014
- Threads
- 65
- Messages
- 24,995
Trouble is there is little to no generation Z or millenial tool twirlers and those who do think a good tool is one which heavy decorative plating , shiny & smooth like a dildo sitting in a cut out space in a black velvet lined foam tray in an overpriced display drawer.
Usually made from a low grade forging steel so that it is easy to polish & plate to a high shine with way too much copper under the nickel so when used properly the plating flakes off leaving you with oversized spanners .
The trouble with owning competing brands of tools is you can not serve two masters so one has to end up being downgraded.
Look at what happened to chainsaws when Husqvarna took over Poulan, McCulloch & heaven knows who else.
All the other brands were downgraded or off shored ( same thing ) so a "good" was was branded Husky and the rest ended up at varying levels of infearority according to the stores that they were sold in.
Thus wise only an idiot would run Stanley & Craftsman head to head which is about where they are right now.
One would hope that they would elevate the quality of the most well known brand, moving into a new market level and hold the other where it is.
However that is very rare.
having forked out that much money the owners usually want a very quick return so they usually downgrade one brand which catches the buying public unawares so suddenly when Craftsman is available at 1/2 to 1/3 the regular price, they pig out on them.
This gives a quick return on the $ 600,000 but it also trashes the brand which slowly vanishes.
Usually made from a low grade forging steel so that it is easy to polish & plate to a high shine with way too much copper under the nickel so when used properly the plating flakes off leaving you with oversized spanners .
The trouble with owning competing brands of tools is you can not serve two masters so one has to end up being downgraded.
Look at what happened to chainsaws when Husqvarna took over Poulan, McCulloch & heaven knows who else.
All the other brands were downgraded or off shored ( same thing ) so a "good" was was branded Husky and the rest ended up at varying levels of infearority according to the stores that they were sold in.
Thus wise only an idiot would run Stanley & Craftsman head to head which is about where they are right now.
One would hope that they would elevate the quality of the most well known brand, moving into a new market level and hold the other where it is.
However that is very rare.
having forked out that much money the owners usually want a very quick return so they usually downgrade one brand which catches the buying public unawares so suddenly when Craftsman is available at 1/2 to 1/3 the regular price, they pig out on them.
This gives a quick return on the $ 600,000 but it also trashes the brand which slowly vanishes.