I would like to say that there are two different types of people in this world; those who do things by their manuals, and those who don't. Of course there are a dozen or so variations in there but at the end of the day, if you cannot or will not follow the manufacturer's recommendations for changing your oil, how can you expect the most out of your engine. This doesn't just go for the oil change, but for the operation of that equipment. It still boggles my mind how today, in 2018 we still have Uncle Ed's and Jiffy Lube saying that you need to change your oil every 3,000 miles when in most cases you can go twice that with absolutely no harm being done to your engine. Here is a perfect example: My 1998 Mustang GT 4.6 stated in the Owner's Manual that the oil should be changed every 5,000 miles unless the vehicle is being used for "service" such as delivery, taxi or where excessive idling is to occur. Wow, 20 years ago I could go 5,000 miles between oil changes, using conventional oil and in a car that had 8 cylinders at that. At the same time BMW could push 10,000 miles out of synthetic in their cars. Anyway, to answer the question from my point of view....
Although filters made by FRAM, Purolator or whoever may "fit" your engine, it does not mean that they are "meant" for your engine. There are only so many filter diameters and thread patterns to which a filter can have so eventually there will be some that "fit" your engine, but that may be all it does. Each and every oil or hydraulic filter is not made equally. Bypass pressure, filtering efficiency and capacity are examples of things that should be relatively specific to your engine/application. Briggs, Kawasaki, Honda and Kohler all offer their own filters that fit their engines; filters engineered/intended specifically for their engines. While they may not make the filters, their suppliers are required to make them to THEIR specs. Considering how often someone changes their oil, it all comes down to this: The average homeowner will only use their equipment enough to warrant changing the oil once per mowing season (50-100 hours). Obviously if you live in the warmer climates and you have a longer mowing season, you may want to change it two times a year, but chances are your oil is not degrading as quickly as the oil in a machine that is subject to more cold starts. As for cold starts, anyone that uses their rider type mower all year-round, should be changing from a straight oil to a multi-viscosity in the fall and spring anyway (changing filter at the same time as well). This helps to keep the engine running at its optimal all year-round. commercial users may change their oil 20 times a season (arbitrary number) but hey, their making money off of their equipment so they should run their business and quote their jobs with this in mind. Their equipment must RUN to keep their revenue coming in.
You may find people on here that are sympathetic to your intentions such as saving a few bucks, getting a filter anywhere you want or whatever, but I would think that most people who care at all about their equipment, will stick to what their manual specifies.