Someone wanting to buy this just as a blower would be a tough sell against a backpack blower. The main target would be a person who needs to buy a new mower and has the option to buy a standard mower or this mower with the blowing capability. At the point when they know that they are going to have to buy a mower, the only cost difference would be for the $75 add-on to convert it into a blower. Then you would be comparing $75 to a $500 backpack system. I think that the high production would make this something that you could get for $350 for the mower and blower conversion which would be good competition for the walk-behind types.