Unless specified by the customer they get NGK's because they are 50¢ cheaper & I charge the same price for all plugs.
NGK's also come in 10 packs & Champions or Bosch come in 4 packs or 10 x 4 packs
Same grades as Illengine unless there are signs of the engine needing a hotter plug.
OTOH
No 1 rule in engineering " if it ain't broke, don't fix it "
As such I would be lucky to change more than 20 plugs a year out of 300 or so jobs
I expect 50,000 to 100,000 miles out of my car plugs
I have plugs in engines that have not been changed since they were made and some of them are near 100 years old from the days of 2 piece plugs .